Al Mouj Muscat announces leadership transition after nearly two decades of CEO Nasser Al Sheibani’s tenure

Al Mouj Muscat has announced a major leadership transition, with Chief Executive Officer Nasser Al Sheibani stepping down after nearly 20 years with the organisation. 

The integrated lifestyle destination also confirmed the appointment of Ahmed Al Massan as Acting Chief Executive Officer.

Al Sheibani’s departure marks the end of a long leadership era that helped shape Al Mouj Muscat into one of Oman’s most prominent mixed-use waterfront developments. He has been associated with the project since 2007, steering its evolution from early-stage development into a fully established, award-winning residential and lifestyle community.

Since taking over as CEO in 2015, Al Sheibani oversaw significant expansion across residential, commercial, hospitality, and community infrastructure. During his tenure, the destination delivered more than 3,300 residential units spanning apartments, villas, and townhouses, alongside four hotels, 96 retail outlets, and 61 community amenities.

Key masterplan developments launched under his leadership include Golf Beach Residences, Murooj Lanes, Azura Beach Residences, and the Business Park. The organisation also emphasized placemaking, with green spaces now covering 37% of the development. 

Under Al Sheibani’s leadership, the company's performance indicators also showed strong growth, including revenue expansion of over 150%, a customer satisfaction rate of 92%, and a Customer Experience Index of 940 out of 1,000. The company further reported more than OMR 3.7 million in community contributions across education, sport, environmental, and social development initiatives, alongside the creation of over 2,200 jobs. The organisation also recorded an Omanisation rate of 67% and 40% female representation in senior leadership roles.

Saif Al Yaarubi, Chairman of the Board, paid tribute to Al Sheibani’s long-standing contribution, saying his vision and leadership were instrumental in establishing Al Mouj Muscat as one of the region’s leading lifestyle destinations.

Reflecting on his tenure, Al Sheibani described his journey as a collective achievement driven by people and community-building, noting that the destination’s success was built on shared purpose and long-term commitment.

Looking ahead, the board has appointed Al Massan as Acting CEO. Al Massan joined Al Mouj Muscat in 2008 and has served as Chief Financial Officer since 2018, where he played a key role in financial governance, operational resilience, and long-term strategic planning.

His appointment is expected to provide continuity as the organisation enters its next phase of growth. Al Mouj Muscat said it remains focused on advancing its long-term vision of a world-class integrated lifestyle destination aligned with Oman’s broader economic and tourism ambitions.

Notably, the destination also integrates major hospitality and lifestyle assets, including global hotel brands such as Kempinski Hotel Muscat and The St. Regis Al Mouj Muscat Resort, reinforcing its positioning as a premium waterfront community combining residential, leisure, and tourism offerings.