Business
Cognizant expands ServiceNow partnership to the Middle East

The expansion reflects a strategic focus on delivering measurable impact across industries and geographies, modernizing workflows, and driving value at scale.
Global IT company Cognizant has expanded its strategic partnership with AI platform ServiceNow into the Middle East.
This global partnership combines Cognizant’s industry expertise with ServiceNow’s AI-powered platform to help regional businesses automate operations, strengthen resilience, and drive long-term growth. This expansion is part of the companies’ joint goal of building a $1 billion global ServiceNow business, reflecting their commitment to accelerating digital transformation across industries.
Commenting on the move, Maged Wassim, Head of Cognizant Middle East said, “Extending our ServiceNow AI platform capabilities into the Middle East reinforces our vision of enabling clients to lead with agility and digital strength. With a strong foundation of localized delivery, enterprise-grade platforms, and tailored innovation, we’re helping organizations move faster and smarter in their transformation journeys.”
Saif Mashat, Area Vice President, MEA at ServiceNow added, “Partnering with a global leader like Cognizant allows us to unlock the full potential of the ServiceNow AI platform for organizations across the Middle East. Cognizant’s delivery capabilities and deep customer insight make them an ideal partner in the region. Together, we empower enterprises to transform processes and deliver intelligent experiences at every level.”
With Cognizant’s global expertise and proven delivery capabilities, businesses can now fully leverage the ServiceNow AI platform to gain better visibility, modernize workflows, and drive value at scale.
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The global partnership also highlights a shared commitment to responsible innovation, from ethical governance to preparing the workforce, helping businesses stay ahead of change and benefit from ongoing platform advancements and AI-driven outcomes.
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